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Jeff Graham

Why the NHL and NBA Should Let Fans Watch Online for Free

The NBA and NHL playoffs are in full-swing, meaning significant social media activity, media coverage and online traffic for both leagues. The NHL and NBA do a great job of promoting their sports, and both are advancing into the wonderful world of online streaming, mobile phones, iBeacons, and more specialized fan experiences. But... there's a problem. Actually, it's more like an opportunity: I think both leagues are missing the boat online, and that they should stream all of their games, for free. Why you ask? Because it would be a lights out fan experience, and would position them well for the future. In the meantime, fans have to put up with the dreaded Paywall.  Can We Ditch the Paywall Please?...

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Jeff Graham

Dear Glassdoor, Please Stop With the Smoke and Mirrors

Glassdoor is a brilliant site that allows current and former employees to post anonymous reviews about their employer. The site is based on transparency and honesty from its member base... which is why their list of 25 “Top Companies for Culture & Values” is so disappointing. It’s disappointing, because Glassdoor excluded LinkedIn from their list - the company that consistently gets the best rankings from employees. Don’t believe me? See for yourself here. LinkedIn is Seen by Glassdoor as a Competitor Based purely on user reviews and scores in Glassdoor, LinkedIn (4.6 out of 5) absolutely belongs on their Top 25 list. Twitter (4.5), Facebook (4.3) and Google (4.4) all made the list with lower overall scores, and a cursory...

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Jeff Graham

What My Two-Year-Old Can Teach You About Content Marketing

“Daddy, do bunny-rabbits cut up other furry animals with their little rabbit knives?” Says Jack to me two weeks ago during bedtime. “What?” I say, with not a small amount of horror, as my mind races to figure out if my two-year-old son has any idea what he’s saying. “Do they cut them all up?” He deadpans… his four-year-old brother starts laughing. “With their knives Daddy, with their knives?” Meet Jack Charles Graham, the King of the One-Liners My two-year-old is known around our house as the King of the One-Liners. Jack learned to speak early and is a constant source of entertainment. He spits out something great every day and my wife and I are pretty sure if we...

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