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The NBA and NHL playoffs are in full-swing, meaning significant social media activity, media coverage and online traffic for both leagues. The NHL and NBA do a great job of promoting their sports, and both are advancing into the wonderful world of online streaming, mobile phones, iBeacons, and more specialized fan experiences. But... there's a problem. Actually, it's more like an opportunity: I think both leagues are missing the boat online, and that they should stream all of their games, for free. Why you ask? Because it would be a lights out fan experience, and would position them well for the future. In the meantime, fans have to put up with the dreaded Paywall.  Can We Ditch the Paywall Please?...

A month ago Peter Diamandis wrote an interesting post on disrupting the Real Estate market. It caught my eye mainly because I'm in the process of selling my old house and buying a new one. Diamandis paints a wonderful picture of being able to use Virtual Reality to browse real estate, and see what your future home might look like with renovations. The thing is, as much as real estate could benefit from Virtual Reality and other virtual experiential marketing, that isn't the most pressing issue in the process as I see it. The biggest issue is that from start to finish, buying a house is almost universally regarded as a terrible customer experience. You Need a Sales Funnel as...